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Choosing the Right Social Media Platform for Your Business

Choosing the right social media platform for your business can be a little daunting. There’s so many to choose from and they’re all reaching huge audiences. Many people have started on one platform, migrated to others and then still not been sure where there efforts are best made. In this video I cover the pros and cons of four of the major social media platforms and which platforms suit which businesses. If you didn’t see my previous video which was …

How to Sell Anything in Five Easy Steps

When it comes to sales you can make it as simple or as complicated as you like. Most people tend to complicate things. That’s why it doesn’t work. They get distracted and start making sales a much bigger animal than it needs to be. In this video I lay it out straight for you and make it all simple. In five easy steps I show you how to sell ANYTHING! Until next time! P.S. If you’ve got any tips or …

Which Social Media Platform Should I Use for Business?

Deciding the right social media platform for your business can be a little overwhelming. Everyone has an opinion. What works for one business doesn’t necessarily work for another so simply following the crowd isn’t necessarily going to work for you. In today’s Ask the Coach video I answer Gabrielle from Doha’s question, ‘Which social media platform should I use.’ In order that my answer is helpful for everyone, what I’ve done is broken down the top seven social media platforms, …

Measuring Your Sales Performance

How do you really know how hard your marketing is working for you? The answer is you have to know how to measure your return on investment. That’s what today’s video is about. Not only will I explain how to measure your sales performance across different marketing streams, but I also explain how to work out your lifetime value of your customers. Until next time.

Quick Guide to Scheduling Appointments for Consultations

Sometimes even the little things can be more hassle than you’d expect. Like scheduling an appointment with a potential client. Finding a suitable date and getting them to commit without coming across too eager or pushy is important. If you don’t get them booked in while they’re showing an interest they could go off the boil. You’re moment will be lost. In today’s tips and tricks video I show a simple method of booking people up. That starts at the …

The 3 Worst Words in the English Language

If I were to ask you what the worst three words you know are I bet you’d turn the air blue. What I discovered is that as colourful the words were that I learnt as a teenager in an Essex based school were, they aren’t nearly as damaging as three words that we all use nearly every day of our lives. In today’s tips and tricks video I share the three worst words in the English Language. These three words …

How to Keep in Touch with Your Prospects

Most people’s follow up leaves a lot to be desired. The problem is that they leave it to their rather unreliable memories and good intention. If you want to switch it up a bit and put in place a rock solid keep-in-touch strategy that will get your prospects eating out of your hand, this is a good place to start. In this video I explain how to put a keep-in-touch strategy in place for your business. Beware though – it …

5 Common Mistakes When Bootstrapping Your Business

44% of businesses fail within their first three years of business. That’s way too many to ignore. With every failed business another person’s dreams disappear. The good news is that you don’t have to repeat the same mistakes that other people do. You don’t have time to make all the mistakes other people are making so you might as well learn from them. In today’s video I reveal my top 5 common bootstrapping mistakes for small business owners. Bootstrapping by …

How to Deal with People Who Keep Cancelling Appointments

Ever wondered what to do with people who don’t turn up for appointments or keep cancelling? That’s what Mark asked me on Monday. He had someone cancel on him for the fourth time and he felt enough was enough. They seemed sincere every time but at some point you have to question what’s their real motivation for meeting and are they being too polite to say no. If you’ve ever been stood up by a prospect and not quite known …

How to Handle Sales Objections

Believe it or not, there are only 7 sales objections you’re likely to hear. They may be said in a number of different ways, but ultimately they pretty much all fall into one of these 7 objections. You’d think then that handling sales objections would be relatively easy. We just have to learn those 7 types of objections and plan for it. And you’d be right! But most people fail to plan. They handle every sale like a regular conversation. …